• info@therumlab.com
  • 100 Sutton St | Brooklyn

Details

TheRumLab.com is proud to celebrate the 8th New York Rum Festival & Conference.  

The Rum Festival & Conference will be at the 100 Sutton Studio – 100 Sutton St 2nd FL, Brooklyn, NY 11222, United States

The boutique-style event will showcase a handful of brands that emphasize the education and premiumization of the rum category.  

The USA is considered one of the most important countries for the entire rum industry. Before the American Revolution, rum was the most consumed spirit, and now an awakening is occurring.

The state of New York by itself is one of the largest rum consumer markets in the USA.

TheRumLab team is the producers of the Puerto Rico Rum Festival “Taste of Rum”, Miami Rum Congress, California, New York, LA Rum Fest, San Francisco Rum Fest, and the Chicago Rum Festival. All events are attracting hundreds of people from trade, rum aficionados, tourists & locals.

Please see the agenda and ticket options per day.

What to expectThe Saturday Conference offers the opportunity to learn in depth about rums with a small amount of Rum Nerds (like us). 

RUM CONFERENCE | 10:30am – 1:30pm

Audience: RUM AFICIONADOS & EXPERTS (Industry professionals & General Consumers)

Details: consists of a 3-hour program offering the attendees the opportunity to:

  • 3 Super Geeky Seminars by Rum Experts.
  • Please see schedule for details.

Price: Early Bird $115.00 (limited quantity) | Regular Price: $135.00 – Rum Conference Pass | This pass includes VIP Rum Expert Ticket (details below).

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VIP RUM EXPERT Sessions | 1:30pm – 7:00pm


Audience: RUM AFICIONADOS & EXPERTS (Industry professionals & General Consumers)

Details: Consists of a 5.5-hour program offering the attendees the opportunity to:

  • 2.5 hours early admission
  • Exclusive tasting cup
  • Taste premium rums
  • Attend brand seminars (RSVP only as space is limited.)

Price: Early Bird: $85.00 (limited quantity) | Regular Price: $95.00 | See DUO “Two Persons” ticket options for savings.

Please see the agenda and ticket options per day.

GRAND TASTING EVENT 

What to expect:

  • Saturday offers the opportunity to attend the Grand Tasting events.
  • Pours are served NEAT (Straight up – .25oz)

Brief: Saturday offers the opportunity to attend the Grand Tasting events. Four independent sessions are happening on Saturday. Below we will describe each session based on times and market.

SESSION #1 - VIP Rum Experts - Grand Tasting Session

VIP RUM EXPERT Sessions | 1:30pm – 7:00pm

Audience: RUM AFICIONADOS & EXPERTS (Industry professionals & General Consumers)

Details: Consists of a 5.5-hour program offering the attendees the opportunity to:

  • 2.5 hours early admission
  • Exclusive tasting cup
  • Taste premium rums
  • Attend brand seminars (RSVP only as space is limited.)


Price
: Early Bird: $85.00 (limited quantity) | Regular Price: $95.00 | See DUO “Two Persons” ticket options for savings.

SESSION #2 - Trade Industry - Grand Tasting Session

INDUSTRY TRADE Grand Tasting Session | 2:00pm – 3:30pm

Audience: Members of the trade such as F&B, DISTILLERY, BARTENDER, IMPORT, DISTRIBUTION, MARKETING, ETC

Details: Consists of a 1.5-hour program (2 – 3:30 pm) offering industry professionals the opportunity to:

  • Network with the brand representative
  • Taste premium rums
  • Attend brand seminars (RSVP only as space is limited. More details soon)
  • Mingle with industry colleagues


Price
: Regular Price: $45.00 (limited amount)

Note
Only for members of the trade (bar, restaurant & retail sale of beer/spirits) and beverage media.

SESSION #3 - VIP Rum Enthusiastic - Grand Tasting Session

VIP RUM ENTHUSIASTIC Grand Tasting Session | 3:00pm – 7:00pm

Audience: SPIRITS & RUM ENTHUSIASTIC (Industry professionals & General Consumers)

Details: Consists of a 4-hour program (3 – 7:00 pm) offering the attendees the opportunity to:

  • 1 hour early admission
  • Exclusive tasting cup
  • Taste premium rums
  • Attend brand seminars (RSVP only as space is limited.)


Price
: Regular Price: $85.00 | See DUO “Two Persons” ticket options for savings.

SESSION #4: INTRO TO RUM / GA - Grand Tasting Session

INTRO TO RUM General Admission Grand Tasting Session | 4:00pm – 7:00pm

Audience: General Consumers interested in learning more about rum

Details: Consists of a 3-hour program (4:00 pm – 7:00 pm) offering the attendees the opportunity to:

  • 3oz souvenir cup
  • Taste premium rums
  • Automatic participation to DaiquiriMANIA Hours (5:00 pm – 7:00 pm)


Price
: Early Bird: $65.00 (limited quantity) | Regular Price: $75.00 | See DUO “Two Persons” ticket options for savings.

Please see the agenda and ticket options per day.

DaiquiriMANIA | 5:00pm – 7:00pm

Audience: General consumers interested in cocktails and learning more about rum.

What to expect:

DaiquiriMANIA is a new program TheRumLab will be launching in 2025 during the Intro to Rum Session, which will take place during the GRAND TASTING SESSION (5 p.m. and 7 p.m.)

This session will be a vibrant celebration of the classic daiquiri cocktail, reimagined with a modern twist and set to the nostalgic beats of retro music.

The concept should bring together rum enthusiasts, cocktail lovers, and music aficionados for a night of delicious drinks and unforgettable tunes.

Price: Early Bird: $35.00 (limited quantity) | Regular Price: $45.00

Other events: Please visit the website for more information.

AGES: 21+ ONLY (NO CHILDREN)

NO PETS | NO REFUNDS | ALL SALES FINAL | Management reserves the right of admission.

Tickets: After completing your purchase on Eventbrite, you will receive an email confirmation with your attached PDF ticket(s).  You MUST print and bring your PDF tickets AND VALID PHOTO IDENTIFICATION to be admitted to the event.

Ticket Transfer Policy: You may gain entry to the event even if your name is not on your ticket ONLY so long as the barcode is scannable. The rum festival &/or its associates is not responsible if ticket(s) cannot be scanned and the order is under a different name than the person presenting the ticket.

Dress Code: All attendees must have the proper attire to enter the event. Beach clothing like bikinis, bathing suits, etc is not allowed. Management has the full right to deny entry to guests whose dress code could be considered inappropriate. Management will advise guests on alternatives or recommendations to be allowed entry to the event.

Ticket Reminder: To ensure your satisfaction, The rum festival &/or its associates cannot guarantee tickets purchased from unauthorized third-party resellers (individuals or brokers).

Photo and Video Release: By purchasing a ticket to the event you agree and acknowledge that the Rum Festival &/or its associates plan to take photography and video at the festival and reproduce them in news, educational, and/or promotional material, whether in print, electronic or other media including Rum festival &/or its associated websites.

The rum festival &/or its associates recommend that you purchase tickets directly through the event’s main website, eventbrite.com, our authorized partners, and the venue box offices.

Are there ID requirements or an age limit to enter the event? Yes, a Legal ID. Must be 21 Years or over to attend.  

I am part of the Trade, and I am buying a Trade Session ticket. Can I stay for other sessions? No.  Each session requires its corresponding individual ticket.

What are my transport/parking options for getting to the event? Best option: Lyft or Uber. Parking around the venue is very complicated.

For parking options: There is a public parking space near the venue. (Be responsible, don’t drink & drive.)

Dress code requirements? It’s late spring, so please come relaxed yet ready to go to another venue afterward if you so choose.

Which session should I attend? Either session will be great and fun for any type of beverage enthusiast! We can gladly help with further questions, contact us.

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